Overview
Jona and Frenkli, the dynamic duo behind FrenkCreative, approached BoldCrest with a clear branding vision. Originally FrenkLights, they wanted their branding to shine brighter, reflecting both their history in lights and their new venture into events.
Challenge
Every branding journey has its challenges. For FrenkCreative, it was about evolving from the well-loved FrenkLights while keeping their essence intact. How do you merge the past with the future in branding? How do you ensure the branding speaks to both the light enthusiasts and the event-goers?
Solution
We dove deep into the world of FrenkCreative. 'FrenkCreative' was born, capturing their expanded horizon. We chose a beacon, representing their mission to light up every event. To differentiate their two main services, we created unique icons for Lights & Events, each with its distinct color.
Overview
Jona and Frenkli, the dynamic duo behind FrenkCreative, approached BoldCrest with a clear branding vision. Originally FrenkLights, they wanted their branding to shine brighter, reflecting both their history in lights and their new venture into events.
Challenge
Every branding journey has its challenges. For FrenkCreative, it was about evolving from the well-loved FrenkLights while keeping their essence intact. How do you merge the past with the future in branding? How do you ensure the branding speaks to both the light enthusiasts and the event-goers?
Solution
We dove deep into the world of FrenkCreative. 'FrenkCreative' was born, capturing their expanded horizon. We chose a beacon, representing their mission to light up every event. To differentiate their two main services, we created unique icons for Lights & Events, each with its distinct color.
