Overview
The Women Economic Chamber (WECA) stands as a formidable assembly of businesswomen and professionals in Albania. Their mission? To bolster the presence and influence of female entrepreneurs, driving change and fostering growth in the Albanian business landscape.
Challenge
WECA approached BoldCrest with a vision to encapsulate their essence and mission into a brand identity. The challenge lay in creating a symbol that resonated with the values of equality, collaboration, and the unique blend of femininity and professionalism that the chamber embodies.
Solution
Drawing inspiration from the principles of equality and collective growth, BoldCrest designed a logo that merges equal blocks into a cohesive structure, intertwined with the acronym letters in Albanian. The choice of turquoise as the primary color strikes a balance between the chamber's feminine ethos and its professional demeanor, steering clear of clichéd representations. This forward-looking brand identity, anchored by the motivating slogan 'Together we can achieve it', is a testament to our unwavering support for WECA and its commendable mission.
Overview
The Women Economic Chamber (WECA) stands as a formidable assembly of businesswomen and professionals in Albania. Their mission? To bolster the presence and influence of female entrepreneurs, driving change and fostering growth in the Albanian business landscape.
Challenge
WECA approached BoldCrest with a vision to encapsulate their essence and mission into a brand identity. The challenge lay in creating a symbol that resonated with the values of equality, collaboration, and the unique blend of femininity and professionalism that the chamber embodies.
Solution
Drawing inspiration from the principles of equality and collective growth, BoldCrest designed a logo that merges equal blocks into a cohesive structure, intertwined with the acronym letters in Albanian. The choice of turquoise as the primary color strikes a balance between the chamber's feminine ethos and its professional demeanor, steering clear of clichéd representations. This forward-looking brand identity, anchored by the motivating slogan 'Together we can achieve it', is a testament to our unwavering support for WECA and its commendable mission.
